Digital Marketing Executive

About the role...

We are looking for a Digital Marketing Executive to join our Customer Support Centre based in Walsall. The role will offer a hybrid working pattern.  

This newly created position will support the Digital Marketing Manager by executing activities that drive traffic to both the Poundland & Dealz websites, effectively communicating brand messaging and delivering a seamless digital customer experience.

We uphold three core behaviours that guide all our actions:

Love Our Customers: We strive to delight our customers, listening and responding to their needs because they are our priority.

Care for Our Colleagues: We support each other to foster a workplace where everyone can thrive.

Protect Our Pounds/Euros: We are committed to cost-efficiency and value, ensuring every penny counts.

We reserve the right to close this vacancy early if we receive a high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.

Why choose us?

• Professional development: A comprehensive induction plan and the opportunity to complete in-house development programmes to set you up for success or to pursue QUALIFICATION through our apprenticeship programme.
• Bonus Potential: Unlock the possibility of earning additional bonuses, rewarding your hard work and achievements.
• Free On-Site Parking: Enjoy the convenience of free parking, making your daily commute hassle-free.
• Onsite Coffee Lounge: Take advantage of our onsite coffee lounge, a perfect space to relax and recharge during breaks.
• Exclusive Store Discounts: Receive a 10% discount on most in-store purchases, enhancing your shopping experience.
• Family-Friendly Benefits: Our comprehensive benefits are designed to support your and your family’s needs.
• My Staff Shop: Gain exclusive discounts through our ‘My Staff Shop’ portal, saving on various products and services.
• Life Assurance Cover: Enjoy peace of mind with our life assurance cover, securing your family’s future.
• Health & Wellbeing Programme: Benefit from an employee assistance programme that supports your health and wellbeing.
• Generous Holiday Allowance: Start with a generous leave entitlement that increases by one day each year (up to 33 days), with the option to buy additional holiday annually. Celebrate your special day off work every year with an extra day’s holiday because we believe birthdays are important.
• Pension Scheme: Plan for the future with our contributory pension scheme, helping you save for a secure retirement.

Your Impact and Responsibilities…

In this role you'll manage the day to day activity of our digital shop window for our customers. You'll ensure the promotions, pricing and products are aligned with our commercial plan, enabling our customers to browse our range before making a trip to our stores. Working closely with the wider trading and marketing team you'll ensure we are visible against our competitors and we get our fantastic ranges in front of our customers. 

• Execute the activities to deliver the ongoing SEO strategy 
• Supporting the Digital Marketing Manager and working with third party development agency to ensure the site is functional and best in class
• Taking a data-led approach to nominating and boosting key products across listing pages based on their performance and engagement.
• Building and dispatching CRM emails

Skills and Knowledge…

For this role we are seeking a minimum of 2 years' experience in a similar role. You will be able to demonstrate understanding and working knowledge of core merchandising techniques and principles including website development, ongoing site optimisation, SEO, paid / performance marketing, CRM and product merchandising. 

About us...

Since our humble beginnings in 1990, Poundland has evolved into a retail powerhouse with over 850 stores and nearly 17,000 dedicated colleagues across the UK and Republic of Ireland. The addition of Dealz in 2011 further solidified our presence, enabling us to reach millions of customers with our unparalleled value offerings. 

At Poundland & Dealz, we don't just offer products at unbeatable prices; we cultivate an environment where every colleague can thrive and contribute to our mission of providing amazing value to millions of customers.

Our commitment to excellence, inclusion, and sustainability forms the foundation of our culture, empowering our team members to be the best versions of themselves while making a meaningful impact on the communities we serve. Our behaviours and the hard work, commitment and passion of our wonderful colleagues make it all possible.

We like to keep things simple, so we have just three behaviours that lie at the heart of everything we do and keep us on track. They are Love our customers, Care for our colleagues, and Protect the Pounds and Euros. By living our behaviours every day, we've created a land that is fun, friendly, and full of surprises—a place where our people can truly be the best versions of themselves!